Watching her mom live and breath the craft, Sormeh grew up utterly engulfed in the world of design. Her own career began as an intern at fashion PR firm People’s Revolution, and then as an assistant to celebrity stylist Monica Rose where she worked closely with such celebrity clients as Kourtney, Khloe and Kim Kardashian, Keri Hilson, and Mindy Kaling. With fashion still playing a large part of her life today, Sormeh draws design inspiration from the likes of Diane von Furstenberg and Saint Laurent. “Although I am completely and unquestionably feminine,” she says, “I also have a rough and somewhat playful side to me.”
With Paiman’s more edgy style and extensive experience, and Sormeh’s fresh and modern outlook, the two find the perfect balance in their design style, which could best be described as Modernized Ancient. Utilizing local, artisan sources, attention to detail, and a soulful design approach, SLS Design’s work always results in an effortless, lived-in look with a surprisingly undecorated feel. Together they create beautiful, mindful spaces that help their visionary clients capture their commercial and cultural ambitions. “We believe that life is too invaluable to spend it in bland spaces – and that well-designed surroundings are the secret recipe to people living happy and productive lives.” Paiman and Sormeh pride themselves on the extraordinary sense of imagination they bring to every environment they encounter.